News
The Network
People
Membership
Featured
15 years of ESSMA — the story so far

From a small Belgian groundsmen meet-up in 2010 to a 350-member European network in 2026.

Read the story →
Events
Publications
Research
Members
Partners

● LATEST NEWS

Lionel Messi — will visit Sint-Truiden/Estadio Bernabéu — Retractable pitch system goes live for first time/Camp Nou — Phase 2 renovation 78% complete; reopening Q4 2026/Allianz Arena — Photovoltaic roof retrofit cuts grid demand by 41%/ESSMA Summit 2026 — Amsterdam ArenA confirmed as host venue/Lionel Messi — will visit Sint-Truiden/Estadio Bernabéu — Retractable pitch system goes live for first time/Camp Nou — Phase 2 renovation 78% complete; reopening Q4 2026/Allianz Arena — Photovoltaic roof retrofit cuts grid demand by 41%/ESSMA Summit 2026 — Amsterdam ArenA confirmed as host venue/

← Back to publications

Fan Entertainment & Hospitality / 4 October 2017 / 1 min read

2017 ESSMA fan entertainment workshop

Keynote ESSMA fan entertainment workshop - Turin

ESSMA 4 October 2017

ESSMA unites the European stadium industry. Based in Sint-Truiden, Belgium, we've been the network for stadium professionals for over 15 years.

The Network

People

Membership

15 years of ESSMA — the story so far

2017 ESSMA fan entertainment workshop

Expertise

Network

Resources

About

The Network

People

Membership

15 years of ESSMA — the story so far

Related reading

Rethinking Stadium F&B and Hospitality: What European Clubs Can Learn from a Changing Fan Culture

Beyond Matchdays: How Europe’s Stadiums Are Reinventing Themselves as 365-Day Destinations

From Enforcement to Engagement: Why ‘Service’ Is Becoming the New Foundation of Stadium Safety

Expertise

Network

Resources

About